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January 04, 2022 2 min read

If you've started the New Year thinking about how you might support your community in 2022, here's an idea I'd like to share. Have a look at the amazing work being done by the Kindness Collective Foundation.

Like all great stories, KC started with a single idea and a determined, creative, passionate, never-take-no-for-an-answer founder, Sarah Page!

How it all started

Back in 2014, Sarah's son was diagnosed with Autism. In her own words: "My life turned upside down and it became evident that it’s much easier to right it again when you have been afforded the privilege in life to do so. It began with the realisation that the ability to navigate your way through life's tough moments shouldn't depend on where you were born, the colour of your skin or how much money you have in the bank.

I believe that everyone should have a fair and equal start to life and every New Zealander should at the very least, have access to the basics - food, clothing and shelter. Unfortunately this isn’t the case, so I started the Kindness Collective as my way to help people in my community, whom the system doesn’t always benefit. Now, as a collective, we are focused on making New Zealand a kinder place to be."

Over the past six years, Sarah has amassed a 10,000+ team of members, donors, volunteers, social media followers and partners, who are collectively on a mission to bring kindness to every kiwi – especially to those who need it most.

What KC does

  • Supports whānau and communities by donating day-to-day essentials, food, toiletries, clothing, household items and white-ware for homes, hubs and schools.
  • Builds and transforms physical spaces that uplift people in the community, such as gardens, community hubs, playgrounds and play equipment.
  • Creates meaningful events and experiences for families, schools, early childhood education centres, community groups and other charities.
  • Involves the community in kindness initiatives such as the Kindness Cup and Kindness Pledge and works with businesses to create kindness and well-being programmes to engage staff and give back to the community.
  • Acts as a match-making service, matching those in need with those who have more to share ... connecting individuals, brands and businesses with surplus resource to people and communities with need.

Ways to help

There are all sorts of other ways that you can support this great kiwi charity. Perhaps you could pledge a financial donation, or volunteer to support a KC programme. If you're a business owner or manager, have a talk to Sarah about the many different ways you and your staff can make a real difference in spreading kindness to those who need it most.

Look them up on Facebook and Instagram @kindnesscollectivefoundation or at kindness.co.nz 

🍪 Vikki